News Center
Explore AI search trends, GEO field articles, encyclopedia entries, and Q&A resources that help teams understand market shifts and act on optimization opportunities.
Answer hit-rate
The fraction of your tracked keyword set, over the past 7 days, in which you are surfaced in the top 3 mentions on any tracked AI platform.
Answer-first writing
A writing constraint: the first 1–2 sentences of every paragraph state a quotable judgment; the rest is supporting evidence.
Content engine
A GEO-oriented content production pipeline with three layers: a fact base at the bottom, templated production in the middle, distribution and feedback at the top.
Cross-platform citation consistency
Whether multiple AI platforms describe your brand using consistent facts, stances and naming conventions.
Fact base
A structured library of disclosable brand facts — the smallest unit an LLM can cite about your brand.
Freshness
A GEO Score process metric: the count of fact entries and content pieces added or updated in the last 30 days.
GEO
Short for Generative Engine Optimization — the discipline of getting a brand named accurately, frequently, and positively inside answers synthesized by AI platforms.
GEO Score
A 0–100 composite score measuring a brand's visibility and equity in the AI era, blended from 7 sub-dimensions.